The band shared, “Lifetime is about loss. Watch the music video, directed by Jon Vulpine who also directed the band’s recent “So Called Life” video, here. Proceeds will benefit the Mayfield Tornado Relief Fund and Mayfield Independent School District. Three Days Grace has partnered with PLUS1 so that $1 of every ticket sold for their US tour dates will go to support tornado recovery efforts in Mayfield, Kentucky. This hit home for the band, as guitarist Barry Stock lives in the area, and band taped the music video for the song in the town to raise awareness and funds to help them rebuild. ![]() The music video was filmed in the town of Mayfield, KY, which was devastated on December 10th, 2021 when an EF4 tornado tore through Western Kentucky. Today, Three Days Grace share their new music video for “Lifetime” off their forthcoming seventh studio album, EXPLOSIONS (May 6th via RCA Records). NEW ALBUM, EXPLOSIONS, OUT ON MAY 6 th VIA RCA RECORDS THREE DAYS GRACE SHARE NEW SONG AND MUSIC VIDEO FOR “ LIFETIME ”
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